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You buy the brand that you know, like, and trust.
Seest thou a man diligent in his business? He shall stand before kings; he shall not stand before mean men - Proverbs 22:29
And the reason why you know, like, and trust that brand over the other is because someone did a great job in communicating their unique difference to you.
It's not what you provide; it's about what you do for people.
What effect do your brand and marketing have on people?
The way that you begin to have a greater impact in your market is by being specific in your description of what you offer.
And if you look at the uncommon talents that you and your company have, you can begin to see the unique elements of your business.
You need people to see the difference between what you do and what somebody else does.
Because the money flows in the direction of the difference.
It's like electricity and osmosis.
The process of osmosis entails the movement of water particles from an area of high concentration to an area of low concentration.
There's a difference between one position and the other position.
You can read more inspirational quotes and sayings about life and success or learn how to become successful God's way.
