The Lord Jesus said it is finished around 3pm according to biblical scholars and gave up the ghost or died.
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The Lord Jesus' Words in John 19:28-30
28 After this, Jesus, [a]knowing that all things were now accomplished, that the Scripture might be fulfilled, said, “I thirst!” 29 Now a vessel full of sour wine was sitting there; and they filled a sponge with sour wine, put it on hyssop, and put it to His mouth. 30 So when Jesus had received the sour wine, He said, “It is finished!” And bowing His head, He gave up His spirit.